The US operates under DSHEA — supplements are regulated as food, not drugs, giving significant flexibility. However, label claims are tightly policed and cGMP compliance is essential for retail entry.
Market Opportunity
World's largest supplement market at $56B. Amazon.com dominates online, but GNC, Vitamin Shoppe and club stores (Costco, Sam's Club) offer massive retail scale.
Regulated by FDA (Food and Drug Administration) — DSHEA regulations
The major retail channels our clients use for United States distribution.
AI Label Compliance Check
Instant analysis against United States rules
Upload your product label and our AI will check it against United States's specific regulatory requirements, flagging issues before you ship.
Analyse My Label for United States →We map the top 50 products in your category on the local marketplace and build a 90-day launch plan.
Data-backed 12-month revenue projections based on keyword volume and conversion benchmarks for United States.
500+ high-intent keywords used by United States shoppers — with search volume and competition data.
5 vetted supplement-specialist 3PLs for United States — with full analysis, RFQ template, and landed cost model in your Blueprint.
Import Economics
Logistics Strategy Note
Use a supplement-specialist 3PL for DTC + retail replenishment; Amazon FBA for amazon.com Prime velocity. File ISF 24h before shipment departure — penalties are steep. Full vetted 3PL shortlist in your Blueprint.
Customs Broker Coverage
3 recommended licensed customs brokers included in the Blueprint — with specialist health product experience.
Get broker names + contact details →Pre-vetted specialists across 7 partner categories — regulatory consultants, 3PLs, Amazon agencies, retail brokers, ad agencies, distributors, and CDMOs — with RFQ templates, evaluation scorecards, and a sequenced engagement plan.
Consultants, law firms and certification bodies to navigate registration, labelling and enforcement.
Performance agencies, paid media specialists and creative studios with health & wellness category experience.
Amazon PPC management, listing optimisation, Brand Registry support and marketplace growth specialists.
Brokerage firms and category sales agents who open doors at major grocery, pharmacy and health retail chains.
Third-party fulfilment, freight forwarding and customs brokerage specialists for health supplement imports.
Distributors and wholesalers with established buyer relationships in health, pharmacy and specialty retail.
Contract manufacturers, OEM/ODM partners and CDMOs registered and approved for this market.
What you get in the United States Blueprint Partner Chapter
Includes all 7 partner categories
Register/notify with FDA. Our Blueprint includes step-by-step registration guidance.
Adapt your labels to United States requirements. Use our AI scanner to check before print.
Onboard a vetted United States 3PL and appoint a customs broker. Landed cost model included.
Go live on amazon.com with our keyword and PPC strategy. Scale winners in month 3.
Also Explore
Get the complete United States Expansion Blueprint — regulatory compliance, retailer & distributor contacts, Amazon playbook, AI label analysis, and your 90-day roadmap.
Get the United States Blueprint — $7,500 →14-day delivery · One-time payment · No subscription